blinkit
₹39 MRP ₹45
Seen 23 Apr 2026
warning With Caution Partial data
A better-than-average energy bar with real ingredients, but consume mindfully around physical activity due to elevated sugar content.
Why this verdict
- High in Sugar
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Fast truth
High sugar
NOVA 3Processed foods BNutri-Score
Nutrition
Moderate
Ingredients
Moderate
Claims
Transparency
8/10 - Clear percentage declarations for key ingredients (36% whole grains, 20% honey, 12% almonds, 9% seeds, 6% chocolate). Allergens section shows 'None' but contains almonds, peanuts, oats, and soya which are common allergens - this is misleading.
Platform observations
Where we saw this product
1 offer across 1 platform
theater_comedy Marketing Tactics Detected
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Health Halo Healthy claims on nutritionally poor product
Claims: ['protein', 'multigrain', 'whole grain', 'oats', 'energy']
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Child-Targeted Marketing Marketing to children with high sugar content
Kid-targeted with 27.0g sugar/100g
speed Daily Impact (per 100g)
How much of your recommended daily intake this provides:
nutrition Nutrition per 100g
Energy
403 kcal
Protein
12 g
Carbs
63 g
Sugar
27 g
info FSSAI "High" threshold: 12.5g. This is 216% of that limit.
108% of WHO daily limit (25g)
Fat
—
Sat. Fat
—
Sodium
97 mg
4.9% of WHO daily limit (2000mg)
Fiber
8 g
fact_check Claim Verification
Verified
"Multigrain"
VERIFIED: Contains brown rice, millets (saamai, foxtail), and rolled oats totaling 36%
Questionable
"Implied healthfulness"
QUESTIONABLE: Despite whole grain content, sugar levels exceed category thresholds and product is ultra-processed (NOVA 4)
list Ingredients
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View on pack
Whole Grains 36% (Brown Rice. Millets (Saamai, Foxtail). Rolled Oats 15%). Honey 20%. Almonds 12%, Dates. Seeds 9% (Sunflower, Chia), Rice Crispies, Belgian Dark Chocolate 6% (Cocoa, Brown Sugar, Cocoa Butter, Soya Lecithin), Peanut Protein Powder.
Concerning Ingredients
warning Rice Crispies - processed refined ingredient adding to ultra-processed classification
warning Soya Lecithin - common emulsifier, generally safe but adds to processing level
photo_library Pack Images
Verify claims and ingredients from the actual pack
