blinkit
₹268 MRP ₹399
Seen 23 Apr 2026
warning With Caution Partial data
A protein-packed energy bar that delivers on nutrition but qualifies as ultra-processed - best used strategically around workouts rather than as a daily snack.
Why this verdict
- High in Sugar
- Ultra-processed (NOVA 4) with nutrition concerns
warning
Fast truth
High sugar
NOVA 4Ultra-processed ANutri-Score
Nutrition
Moderate
Ingredients
Moderate
Claims
Transparency
7/10 - Clear ingredient listing with percentages for whole grains (48%) and nuts/seeds (17%). Probiotic CFU count disclosed. However, exact sugar breakdown (added vs natural) not provided. No allergen declaration despite containing soy, whey (milk), and nuts is concerning.
Platform observations
Where we saw this product
1 offer across 1 platform
theater_comedy Marketing Tactics Detected
warning
Health Halo Healthy claims on nutritionally poor product
Claims: ['protein', 'whole grain', 'oats', 'natural']
speed Daily Impact (per 100g)
How much of your recommended daily intake this provides:
nutrition Nutrition per 100g
Energy
—
Protein
23 g
Carbs
—
Sugar
20.2 g
info FSSAI "High" threshold: 12.5g. This is 162% of that limit.
80.8% of WHO daily limit (25g)
Fat
10.7 g
Sat. Fat
3 g
Sodium
89.6 mg
4.5% of WHO daily limit (2000mg)
Fiber
7.5 g
fact_check Claim Verification
Verified
"10g Protein per bar"
VERIFIED: At 23g/100g, a ~43g bar would deliver 10g protein as claimed
Questionable
"No explicit marketing claims provided for verification"
Requires verification
list Ingredients
photo_camera
View on pack
Whole Grains 48% (Rolled Oats, Brown Rice Flakes, Quinoa Flakes), Protein Blend (Soy and Whey Protein Isolate), Dehydrated Fruits, Nuts and Seeds 17% (Dates, Cranberry, Raisins, Almonds, Pumpkin and Chia Seeds), Dark Chocolate (Cocoa, Cocoa Butter, Sugar, Sunflower Lecithin), Jaggery, Rice Bran Oil, Probiotics (Bacillus Coagulans SNZ1969, 150 million CFU Per Serve).Contains Added Natural Flavour: Rosemary Extract and Chocolate.
Concerning Ingredients
warning Soy and Whey Protein Isolate - highly processed protein sources contributing to NOVA 4 classification
warning Sunflower Lecithin - emulsifier, though relatively benign
photo_library Pack Images
Verify claims and ingredients from the actual pack
