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Marketing Tactics Detected
Claims: ['protein', 'fibre', 'natural']
Kid-targeted with 34.4g sugar/100g
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Daily Impact (per 100g)
How much of your recommended daily intake this provides:
Sugar 137.6%
WHO limit: 25g free sugars/day
Sodium 17.9%
WHO limit: 2000mg sodium/day
nutrition
Nutrition per 100g
Sugar
34.4 g
info FSSAI "High" threshold: 12.5g. This is 275% of that limit.
137.6% of WHO daily limit (25g)
Sodium
358 mg
17.9% of WHO daily limit (2000mg)
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Claim Verification
"Product positioning as 'health bar'"
QUESTIONABLE: High sugar content undermines health positioning despite good protein
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Ingredients
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View on pack
Almonds- 32%, Protein Blend- 25%, Dates- 17%, Natural Prebiotic Fibre (FOS)- 13%, Cocoa- 7%, Dark Chocolate- 4%, Flax Seed- 2%
Concerning Ingredients
warning Dates (17%) - while natural, contribute significantly to high sugar load
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Pack Images
Verify claims and ingredients from the actual pack